We are seeing a return to optimism within the sector; with renewed investment in both people and assets. Increasing consumer demands for new and alternative products has moved R&D and NPI to the top of the agenda. Whilst diversification is critical, some organizations are succeeding through a simplification approach allowing them to reduce waste & cost within processes and meet the increasing cost of living crisis demands for lower prices. Economic pressures and supply chain challenges are likely to continue with the ongoing war in Ukraine and disruption in other key markets.
Global warming has also affected crops for many industries and this will continue. The key will be to build both reliability & flexibility and maintain investment in capability ensuring your teams can rapidly respond to changing market demands.